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Agent Nateur activated a branded food truck outside of the retailer’s 72nd Street Location last month.
October 4, 2023
By: Lianna Albrizio
Associate Editor
Natural skincare and wellness brand Agent Nateur has launched with Vitamin Shoppe, joining the retailer’s lineup online and in 528 stores nationwide. The partnership marks one of the brand’s largest brick-and-mortar deals. Within 24 hours of launch, Agent Nateur’s best-selling holi (mane) sold out and the brand's other offering with the retailer, holi (radiance) followed soon after on Vitaminshoppe.com. Timed to the launch, Agent Nateur activated a branded food ...
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